AI Agents · Marketing

Marketing Agents

Agents that analyze Google Ads and Meta campaigns against store economics, draft media plans, recommend budget and bid changes, and report on performance — with every change routed through human review.

Pilot

Capabilities

  • Campaign and channel performance analysis across Google Ads and Meta
  • Media plan drafting grounded in store revenue, margins, and products
  • Budget and bid recommendations toward a defined goal
  • Anomaly detection for spend spikes, conversion drops, and tracking gaps
  • Plain-language performance reporting

Guardrails

  • Plans and optimizations pass a human expert review before anything is applied
  • Budget increases always require the account owner's approval
  • Nothing launches without a connected account and an explicit approval
  • Every proposed and applied change is recorded in an audit trail
Example workflow
  1. 01 Store and ad-account data
  2. 02 Performance diagnosis
  3. 03 Budget recommendation
  4. 04 Expert review
  5. 05 Owner approval
  6. 06 Ad platform update
  7. 07 Activity log

Our marketing agent system was built and tested end-to-end against live Google Ads and Meta integrations. It is currently in a limited pilot rather than general availability.

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